Skip to main content

CASE

CASE

Main Menu

  • Learning
      • In-Person Events
      • Online Events
      • Past Events
      • CASE Learning Center
      • Onboard Into Advancement
    • Scholarships
    • CASE@Campus
    • CASE Academy
    • Present at a Conference

    CASE Academy

    CASE Academy

    Join us at CASE Academy and unlock the leader within you. At this exclusive online course,  you’ll embark on a learning journey alongside colleagues from diverse advancement disciplines.

  • Resources
    • Library
      • Advancement Resource Catalog
      • Subject Guides
      • CASE Files
      • Sample Collections
      • Sample Submission Guidelines
    • Currents Magazine
    • Bookstore
    • Educational Partners Directory
    • Newsroom
    • Public Policy
    • All Resources

    Advancement Resource Catalog

    ARC

    Visit the CASE Library's database and search through more than 15,000 articles, books, and white papers. Start your search.

  • Insights
    • Getting Started
    • Today’s Opportunities
    • Building Strategy
    • Surveys
    • CASE Global Reporting Standards

    CASE Global Standards

    Global Standards

    Learn about the common set of standards, guidelines, and definitions for reporting the results of educational philanthropy activities at schools, colleges, and universities across the globe.  

  • Awards
    • Circle of Excellence
    • Global Individual Achievement Awards
    • Independent School Awards
    • Individual Achievement Awards
      • Distinguished Service Awards
      • CASE Leadership Award
      • Previous Winners
    • CASE District Awards
    • CASE Commonfund College and University Foundation Award
    • Award Recipients

    Circle of Excellence Awards

    COE

    CASE’s annual Circle of Excellence Awards showcase outstanding work in advancement. Meet our exceptional award winners.

  • Connect
    • Regions
      • Africa
      • Asia-Pacific
      • Europe
      • Latin America
      • US/Canada
      • Regional Councils
    • Districts
    • Communities
    • Schools
    • Community Colleges
    • College and University Foundations
    • U.S. Advocacy Action Center
    • Volunteer
    • Educational Partners
      • Engage with CASE
      • Marketing Opportunities Available with CASE
      • Industry Advisory Council
      • Educational Partners Directory
      • CASE Standards Champions
      • CASE Media Kit
    • CASE Multi-Cultural Network

    Educational Partners

    Educational Partners

    Meet CASE's Educational Partners - industry thought leaders working with CASE to strengthen schools, colleges, and universities.

  • Talent
    • Career Central
    • CASE Advancement Internship US-Canada
      • Become a Host Institution
      • Intern Spotlight
    • CASE Graduate Trainee Programmes
      • Asia-Pacific
      • Europe
      • US and Canada

    Career Central

    Career Central

    Visit CASE's Career Central to build your team or look for new career opportunities. 

  • About
    • Championing Advancement: CASE Strategic Plan
    • Celebrating 50 Years
    • What CASE Stands For
    • The Evolution of CASE
      • Board Leadership
      • Volunteer Leadership
      • President's Page
    • Offices & Staff
      • Washington D.C.
      • London
      • Mexico City
      • Singapore
      • Senior Staff Listing
    • Membership
    • Giving to CASE
      • Giving Opportunities
      • Impact of Giving
      • Legacy Giving
    • Online Newsroom
      • CASE in the News
      • CASE Experts
      • CASE Media Kit
    • Careers at CASE

    CASE Future Fund

    CASE Future Fund

    In celebration of CASE’s 50th anniversary, CASE is proudly establishing the Future Fund – a visionary philanthropic initiative poised to support and shape the future of the advancement profession. Support the Future Fund. 

  • Membership
    • Create/Manage My Account
    • Become an Institutional Member
    • CASE Membership Primary and Secondary Coordinators
    • Explore Membership Benefits
    • Membership Directory
    • Membership Tutorial Videos

    Member Benefits

    Member Benefits

    Strengthen your advancement operation, including the latest research and trends in advancement, career and professional development programs, and publications. 

    See all membership benefits and contact us today! 

  • Give to CASE
  • Log in
  • Alerts
  • Search
  • Shopping Cart

Breadcrumb

  1. Home
Resources

Resources & Articles

  • Library
  • Currents Magazine
  • Bookstore
  • Educational Partners Directory
  • Newsroom
  • Public Policy
  • All Resources
Filter By:

Topic

  • CASE 50th(25)
  • Alumni Engagement(12)
  • Accessibility & Belonging(6)
  • Data & Metrics(5)
  • Personal/Professional Development(3)
  • Community Colleges(3)
  • Campaign Strategies(2)
  • Donor Relations & Stewardship(2)
  • Independent Schools(2)
  • Data Analysis(2)
  • Data(2)
  • Crisis Communications(2)
  • Data Visualization and Storytelling(1)
  • Machine Learning and Artificial Intelligence(1)
  • Volunteer Management(1)
  • Signature Events(1)
  • Research and Data(86)
  • Trustees(1)
  • Advancement Services(267)
  • Alumni Relations(390)
  • Financial Management(94)
  • Communications & Marketing(445)
    • Branding(58)
    • Crisis Management(47)
    • Enrollment(40)
    • Infographics(17)
    • Magazines & Publications(91)
    • Multimedia(80)
    • Online Communications & Marketing(162)
    • Public Relations(86)
    • Social Media(129)
    • Websites(65)
  • Event Planning(126)
  • Fundraising(639)
  • Organization & Management(596)

Sector

  • 4 Year Private(22)
  • Independent Schools(15)
  • 4 Year Public(23)
  • International Schools(11)
  • Liberal Arts(15)
  • Community College(18)
  • 2 Year Colleges(18)
  • Higher Education(48)
  • College and University Foundations(8)
  • K-12(19)
  • Other Non Profit(4)

Region

  • District I - North Atlantic(1)
  • United Kingdom and Ireland(1)
  • Africa(5)
  • District V - Great Lakes(1)
  • Asia-Pacific(18)
  • Europe(21)
  • Latin America(6)
  • Middle East(5)
  • US/Canada(42)

Resource Type

  • Samples(2)
  • Subject Guide(3)
  • White Paper(2)

Article Type

  • Currents(25)
  • Feature(3)
  • Advance Work(2)
  • Department(2)
  • Article(47)
  • Blog Post(2)

Publication Type

  • Community College Advancement News(2)
  • Currents Magazine(42)
  • BriefCASE(2)
  • District I Blog(1)

Resource Series

  • SERIES: Subject Guides(3)

Language

  • Español(1)
58 Results Found
  • Clear all filters
  • Branding
Microscope on a blue background
March 1, 2020

Illuminating the Research

How advancement professionals spotlight the significance of their institutions by communicating research to alumni, donors, and the general public

How do higher education institutions display the value of the research being done on campus in a world where it is only getting more difficult to hold someone’s attention?

  • Research and Data
  • Alumni Relations
  • Engagement
Currents
UT Austin Student kisses a breakfast taco
January 1, 2020

Advance Work January/February 2020

Using humor and furry friends to reach students, anatomy of an award-winning viewbook, a tool kit helps staff have safe donor interactions, and more. 

  • Alumni Relations
  • Engagement
  • Young alumni
Currents
Graphic insert of a magazine cover from Power of Print article
January 1, 2020

The Power of Print

How alumni magazines are surviving and thriving in the digital age

Amid tight budgets, a shifting readership, and the drive for engaging online content—is print dead? The answer, by all accounts, is no. Print is alive and well. Alumni and school magazines have stayed relevant and resonant with audiences by leveraging the strengths of print and strategically grappling with cost challenges.

  • Alumni Relations
  • Communications & Marketing
  • Branding
Currents
Library with spokes of reader tables and center info desk
December 18, 2019

CASE Library’s ARC is a One-Stop Shop for Advancement Research

Recent resources include subject guides on data privacy, controversial gifts

For members seeking information on a variety of advancement topics, the CASE Library’s Advancement Resource Catalog provides a central stop for resources on topics including campaign planning, engaging non-traditional alumni, and the latest research in the world of advancement.

  • Advancement Services
  • Stewardship
  • Wealth Screening
Article
Advance Work Bhutan
November 1, 2019

Advance Work November/December 2019

Hands-on learning at Singapore American School, the University of Glasgow rocks socks, tips for college presidents on Twitter, and more.

  • Alumni Relations
  • Engagement
  • International alumni
Currents
October 8, 2019

Using Creativity for Good

Five tips for helping accelerate social change on campus

One of the themes we champion in education is its ability to break down barriers to societal progress. Today’s campuses are bringing a well-deserved spotlight to complex social issues, such as inclusion, identity, and sustainability. 

  • Communications & Marketing
  • Branding
  • Enrollment
Blog Post
Currents SeptOct19 Amma Marfo
September 1, 2019

Talking Shop: Evolve and Adapt

What institutions, teams, and advancement professionals can do to build inclusive campuses

What institutions, teams, and advancement professionals can do to build inclusive campuses.

  • Alumni Relations
  • Student mentoring
  • Communications & Marketing
Currents
Sue Cunningham
September 1, 2019

Unapologetic About Philanthropy

Building an understanding of the true impact of philanthropic support for education

Unapologetic About Philanthropy 

  • Communications & Marketing
  • Branding
  • Crisis Management
Currents
Currents Jul/Aug19 Cool Comics Cartoon
July 1, 2019

Advance Work July/August 2019

Cool comics, scholarships from Metallica, sign language at Starbucks coffee shop, and more. 

  • Alumni Relations
  • Engagement
  • Young alumni
Currents
Levon Kurkijan
March 2, 2019

Brand Development: Five Valuable Reasons

Early in my career, every time I brought up the idea of brand development, I was greeted with one of three general reactions. The reaction I loved the most because of the instant affirmation, “Awesome, I can’t wait. We need this so much.” 

  • Communications & Marketing
  • Branding
Blog Post

Pagination

  • First page <<
  • Previous page <
  • Page 1
  • Page 2
  • Current page 3
  • Page 4
  • Page 5
  • Next page >
  • Last page >>
Need help finding resources?
Ask a librarian

CASE

CASE
  • CASE Communities
  • Member Login
  • Careers at CASE
  • Terms & Conditions
  • Privacy Statement
  • Staff Intranet
Connect with CASE
  • Facebook
  • Twitter
  • LinkedIn
  • Instagram

CASE Member Support
+1-202-328-CASE [2273]

CASE

CASE
Close

Search

Popular Searches
Books Advancement events Articles Fundraising Resources CASE Insights Resources Awards CASE Library CURRENTS Talent
OSZAR »