CASE’s 50th anniversary is also a time to look to the future. Five advancement leaders share thoughts on the challenges ahead, along with what makes them optimistic in this roundtable discussion.

Deborah Trumble shares what led her to the role of Senior Director of Research at CASE.

This increasingly global nature of the profession enhances CASE’s impact and value to help you succeed—whether you work at a small, private, independent school or college or a large, research-intensive university. Talent, creativity, and expertise exist around the world, and we all have the good fortune to learn from and grow through our colleagues’ knowledge and practice.

Sharing best practices for donor reports and creative fundraising appeals. 

Joanna Watts has more than 25 years of experience in higher education both in the U.K. and Australia. Passionate about building better donor and alumni experiences, Watts participated in writing the Australian/New Zealand chapter of the CASE Global Reporting Standards. Here, she explains how the new standards give institutions the tools to benchmark globally, no matter how small or large their advancement departments are.

From blockbuster movies to cult favorite television series, campuses can be popular filming locations. Try to match these shows and films to the correct institutions.

What is race equity as it applies to education institutions? How are advancement teams approaching this work, which experts say involves a wholesale transformation of organizational cultures? How are institutions and individuals moving forward in the name of equity? 

What members are thinking and sharing: guidelines for statements on public issues, alumni awards celebrations, and more.

As educational funding models have changed, and expectations for philanthropic support have become staples of institutional strategy, so too has our need for clear guidance evolved.

When it comes to data, we often believe more are better. We look at all the metrics we can track and spend hours studying spreadsheets and reports. But instead what we really need to do is ask the right questions and learn to trust our data.